I have nothing to say today!
Thursday, January 22, 2009
Monday, January 19, 2009
Lenosky Pedals! Come get some!
Meet Jeff Lenosky!
He's Kind of a Big Deal! He once counted to infinity....Twice!
By the time you even wake up... He's already cleared 7 railings on the way to Starbucks!
He's been in more movies and magazines than you have even watched or read!
He even has a stalker fan base!
So this was a long way of saying we are launching his signature colour this season as it came out so late last year it missed every catalogue and purchase order... plus it matches his STP bang on!
Come and get some!
He's Kind of a Big Deal! He once counted to infinity....Twice!
By the time you even wake up... He's already cleared 7 railings on the way to Starbucks!
He's been in more movies and magazines than you have even watched or read!
He even has a stalker fan base!
So this was a long way of saying we are launching his signature colour this season as it came out so late last year it missed every catalogue and purchase order... plus it matches his STP bang on!
Come and get some!
Down to the wire!
Are we the only ones out there who work better under pressure? Being prepared and organised is for geeks and those creepy guys who sit at the bus stops.
We perform best with a gun to the head just like at a race you simply switch it on and focus.
Look at these beauties...
Dennis and I had roughly three hours to rummage up a ad concept. I rushed down to the art store to get large white sheets for backdrop, arrive back at the office and cleared off the table, a table full of massive calenders with perfect white backsides...$3 plus gas wasted.
I ran -drove- down to the lumber store to buy a Florescent light ballast $23, balanced it on top of two chairs $free, as Dennis snapped shots and I dropped water on the stems singing my water dropping song. Realising really fast that water and paper do not mix!
We ended up getting smart and used a funky textured black board we had lying around and Bam... $26 dollar ad!
Down to the wire and off to the designer for editing. Here is the final result in rough form, this link may expire so excuse me if it is dead in a month!
Straitline Decline Ad
The funny thing is as we walked up the stairs to our high tech photo lab Dennis dropped the Red Boxxer down the stairs, luckily you cannot see the dents!
We perform best with a gun to the head just like at a race you simply switch it on and focus.
Look at these beauties...
Dennis and I had roughly three hours to rummage up a ad concept. I rushed down to the art store to get large white sheets for backdrop, arrive back at the office and cleared off the table, a table full of massive calenders with perfect white backsides...$3 plus gas wasted.
I ran -drove- down to the lumber store to buy a Florescent light ballast $23, balanced it on top of two chairs $free, as Dennis snapped shots and I dropped water on the stems singing my water dropping song. Realising really fast that water and paper do not mix!
We ended up getting smart and used a funky textured black board we had lying around and Bam... $26 dollar ad!
Down to the wire and off to the designer for editing. Here is the final result in rough form, this link may expire so excuse me if it is dead in a month!
Straitline Decline Ad
The funny thing is as we walked up the stairs to our high tech photo lab Dennis dropped the Red Boxxer down the stairs, luckily you cannot see the dents!
Friday, January 16, 2009
SSC stems take the win!
When we first released the Straitline Clamp stem we joked about the SpeedHoles making you 20 percent faster... we were actually serious!
Here is the proof, the first SSC stem to be ridden in Canada takes the win with a little help from Dave McNaught the man behind Kona Canada and Pipeline Bike park pumping the pedals to first place!
To be honest it's not the SpeedHoles, they just look cool so don't tell Dave his ego might inflate and we are rolling with the speedhole theory!
And Last night the 1.5 stems came alive...
Monday, January 12, 2009
Product Development Time
We are fully stocked for buying season and ready for the trade shows! We will be in high development from Febuary onwards to expand the product line and diversify Straitline towards a larger biking audience.
The hardest part when developing and designing sexy parts is product/market research. New and old must be looked at s othat you do not foolishly design a item already developed and we are amazed at how many foolish patents are out there, half simply bluffs to keep you guessing. Patent Law Blog
And you will not believe what I found, and I know you will be shocked too knowing that the idea ahs been taken and we are all to late.
But be stoked on what we will drop onto the market for the tradeshows and keep your eyes on the blog!
Scroll this actual patent application bleow... wow!
Walking through walls training system
The hardest part when developing and designing sexy parts is product/market research. New and old must be looked at s othat you do not foolishly design a item already developed and we are amazed at how many foolish patents are out there, half simply bluffs to keep you guessing. Patent Law Blog
And you will not believe what I found, and I know you will be shocked too knowing that the idea ahs been taken and we are all to late.
But be stoked on what we will drop onto the market for the tradeshows and keep your eyes on the blog!
Scroll this actual patent application bleow... wow!
Walking through walls training system
Straitline Levers Featured in Dream build!
Exposure in the media is obviously a good thing to have for any firm, but nothing compares to unsolicited third party builds, focused on the best of the best.
Australian Mountain bike Magazine built up a Banshee Rune decked in the highest end components available for a staggering $10,000 (AUS) with I9 wheels Thomson posts and out levers blinging out the Rune.
Check it out on the Banshee Blog!
Australian Mountain bike Magazine built up a Banshee Rune decked in the highest end components available for a staggering $10,000 (AUS) with I9 wheels Thomson posts and out levers blinging out the Rune.
Check it out on the Banshee Blog!
Tuesday, January 6, 2009
Monday, January 5, 2009
Revolution Mag with Alan and Chris!
Well I'm back from Vacation and I got a few emails on Alan this morning from Revolution Magazine. They have a sneek peek with Alan cork flipping in a double spread and Chris Soinonen is in there too encouraging kids to hurt themselves in a flip whip step by step sequence. It's easy, just go fast, lean back, whip, spot the landing and repeat!
Must see mag...
REVOLUTION Magazine
Alan also needs some help...
"Hey greggyy pooo ,what's going on? hows the depressing winter treating you over there? **Editors note, Victoria is the most year round ridable place in canada, Alan is just extremely arrogant and assumes this is Alaska**
I Should have an uber cool vid for ya soon if tomorrows filming goes accordingly. Just letting you know all your products are holding up good too except for my shins and the fact i don't wear shin guards haha, man those pedals pack a punch.
Oh yeh been speaking heaps with casey groves too, cant wait to head on over to where he is this year and ride. Also you wouldn't happen to know any companies looking to sponsor a rider and who are willing to help out a bit for this year would you? thanks.
anyway catcha later
Alan Hepburn"
So you heard it! Alan needs a stoked firm who is looking for a international athlete.
Alan is up for grabs and he will be coaching training in Whistler all summer with Casey at Camp Of Champions.
Alan has been invited to many international shows and as much as it sucked, he was invited to the 26Trix competition, flew out there with Chris and they cancelled it!
So Alan and I have decided that we need to make a impact and get him on some pimp gear so he can help promote the right company besides ours.
With all the material and magazine spreads Alan has landed, I can vouch he is worth every penny/part you throw his way.
Just check out his Training Program I personally designed for him! It is designed to utilise his Australian environment of sun, rocks and boredom, toning his muscles Down Under for the 09 season!
But for his training program I will not make him strap rocks to his ankles because that is just stupid, we will just up his daily dose of punching rocks.
Must see mag...
REVOLUTION Magazine
Alan also needs some help...
"Hey greggyy pooo ,what's going on? hows the depressing winter treating you over there? **Editors note, Victoria is the most year round ridable place in canada, Alan is just extremely arrogant and assumes this is Alaska**
I Should have an uber cool vid for ya soon if tomorrows filming goes accordingly. Just letting you know all your products are holding up good too except for my shins and the fact i don't wear shin guards haha, man those pedals pack a punch.
Oh yeh been speaking heaps with casey groves too, cant wait to head on over to where he is this year and ride. Also you wouldn't happen to know any companies looking to sponsor a rider and who are willing to help out a bit for this year would you? thanks.
anyway catcha later
Alan Hepburn"
So you heard it! Alan needs a stoked firm who is looking for a international athlete.
Alan is up for grabs and he will be coaching training in Whistler all summer with Casey at Camp Of Champions.
Alan has been invited to many international shows and as much as it sucked, he was invited to the 26Trix competition, flew out there with Chris and they cancelled it!
So Alan and I have decided that we need to make a impact and get him on some pimp gear so he can help promote the right company besides ours.
With all the material and magazine spreads Alan has landed, I can vouch he is worth every penny/part you throw his way.
Just check out his Training Program I personally designed for him! It is designed to utilise his Australian environment of sun, rocks and boredom, toning his muscles Down Under for the 09 season!
But for his training program I will not make him strap rocks to his ankles because that is just stupid, we will just up his daily dose of punching rocks.
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