Tuesday, November 29, 2011

Off The Radar

I had the pleasure of having Zinger and Howey stay at my house for a couple weeks at the beginning of the month.  We rode a bunch, and Zinger was hard at work behind the lens, coming out with this banger!


Sunday, November 27, 2011

Fogelsode Season 3 #4: AT's Showdown and a Wind Down Sesh

It's been an eventful past couple weeks! AT's Showdown never fails to disappoint and this year was no exception! I always look forward to this contest, not only for the good times that it brings, but because it brings friends from all over to the area, making for some rad days of riding before and after the comp. The contest went perfectly, with few injuries and exciting finals that the "head to head" format brought. I ended up finishing 8th, so I'm stoked on that!
We got a bunch of rain in the days following, so it was back to the good 'ol step-up for some lighthearted sessions--a nice change of pace!


Thursday, November 24, 2011

Straitline in financial woes!


But good financial woes… owning a new Doosan PUMA MX2100ST 9axis lathe with live tooling blah blah blah… very expensive!

Our Edgefactor show Gnarly Metal didn’t hurt awareness of our abilities so hats off to the crew!



This machine is going to be dedicated to making our AMP stem line along with some fancy other robotic contracts!


As I type this blog, they dropped the machine off the track shaking the facility.. UHOH…that is going to cost someone a hundred grand in repairs… I cannot believe that just happened and for once I am not kidding. I may cry!

Thursday, November 17, 2011

Reality Redesigned Contest!

So as many of you know we filmed a TV show around our production facility called Edge Factor Gnarly Metal!

The Edge Factor: Gnarly Metal - Full Episode on pinkbike.com

We filmed it around our new local event called Jumpship, it was a huge undertaking and great success.


Then mid filming of our episode the Producer Jeremy Bout who's brain never shuts off and rivals mine... decided that it wasn’t enough, lets launch a global design challenge and piggy back the shows release! I was already screwed for time and mid season so why not add more to the to do list…

Reality tv style design competition Reality Redesigned!


Turns out if you want it bad enough you get it and here is Jeremy's first instalment of Reality Redesigned.

Reality Redesigned - Defined. on pinkbike.com


Details on the competition will be on Pinkbikes front page shortly, but enjoy the sneak peek we have partnered with Intense and Cane Creek to be your personal manufacturers.

Saturday, November 12, 2011

Fogelsode Season 3 #3: Bridge and Teva

Christian Wright and I had the pleasure of riding the Bridge Jumps, with Brendan Howey behind the lens with his broken ankle. We were joined by Dennis Langenstam, and later Eric Lawrenuk, Mark Matthews, and Kurt Sorge, making for some good times! With contests filling up everyone's schedules, it felt awesome to have such a chill day riding such flowy jumps! I threw in some footage from our trip to Teva Games as well!



Wednesday, November 9, 2011

Kona Project / Straitline’s National aussy team!

Another update on the Aussy National series. Check out the custom one off AMP race pedals we whipped up for them, one side is blue the other is orange like their Jersey’s. Style is everything my friends!

Kona Victoria Project - Round 2 Shepparton from Jake Lucas on Vimeo.



Friday, November 4, 2011

Straitlines 1.2 second Cameo

Aaron LaRocque called me up, actually facebooked me up and asked for me to be a zombie in his new project Strahan of the dead.

It was so fun and done on the cheap, check it out!


My first appearance was an emotional explosion of raw talent as the zombie in the tree line with the shaky hand.

behind the scenes of strahan of the dead

If you have eagle eyes you may notice the Arbutus racks in the film, Strahan’s new company captured in a great viral video.

so check the full release here.


Thursday, November 3, 2011

Avid codes 2011 / Straitline Codes!

Matt and the crew from North Shore Bikes in North Vancouver have mated our stock Code levers with the new 2011 codes. Read below if your into the new codes! http://www.northshorebikeshop.com/


Hi Greg,

So here's a fully installed and fully functional 2011 Code with Straitline lever. We need a 12-mm M5 set screw to replace the tool-free reach-adjust feature but other than that it's all good. No filing no forcing just a standard Code install.  Thanks Buddy!! Ps expect a spike in Code lever sales the OEM reach-adjust is garbage.

North Vancouver 2-20111028-00200North Vancouver 2-20111028-00201

Tuesday, November 1, 2011

Fogelsode Season 3 #2: Game of B.I.K.E.

When Christian Wright and I were on our way up to Jump Ship in Victoria, we got to stay at Brendan Howey's house for a few days. With time to kill, we had some fun little seshes on his mulch jump, and Christian had the idea to play a game of B.I.K.E.! As you can see, it was a tremendously strict and serious game, with progression being the only thing on our minds...