Thursday, September 30, 2010

Casey Groves and his Virginity!


The Pinkbike Crew popped up a touching Casey story where he defends his Virginity

Crankworx Whistler - Ian Hylands Photo

Casey is at the Rampage raking and building as we speak and is pumped on life. He emailed me on FB and told me how awesome he is -

“Yeah that's why I haven't emailed you haha you've been gonzo for a month. I got an invite a week after crankworx. Pretty stoked. I'm running Ti Grey Pedals and a 50mm pinch clamp stem in black. My bike is P.I.M.P.!
Its a Redbull event so they don't have you fill out forms for sponsors listings and stuff. Ridiculous I know!
I have been stepping up to the plate in slopestyle events all year around dude. I'm 8th in the world right now on FMBA and I came podium in every event but Goatstyle, which isn't major.”


Check out his new digs.

Click this link and check out what he has to say about being invited to the Rampage after earning his invite with his Krankworks podium!


Wednesday, September 29, 2010

Our Excuse for being late and stuff!

Some Straitline stalkers may have noticed a lag in communication this past month or so and the very obvious fact that nothing is new from us as well!  This past few months have been very busy for us and we decided to bite the bullet and acquire two more buildings next door and a few new tech upgrades.


This pretty little robot is made by Fanuc and will be taking over our pedal and stem production working its greasy little ass of for us around the clock 24/7 365 days a year.


The Robot will be mated to our new Japanese machine made by Okuma, Mori Seiki’s main competitor in the high precision cnc market. Not to step away to our loyalties to the Mori Seiki machines but for the price we paid it was a must have. This new robot will work with the Okuma, a machine reputably know for its ability to hold high tolerances but lacking the speed of the Mori Seiki’s. But when you mate this machine with it’s own personal robot you have a production dream team that will now be the most productive machine we own. We are now fabricating a custom automated door and soon the two will get at it making pedals and stems and freeing up production for new things we have in our heads.


In order to keep up with the new dream team, we obviously need to process raw material faster and more efficiently as well. Welcome Our Canadian made HYD-MECH fully automated saw. I wasn’t too impressed with it at first until we wired it up and OMG –oh my god!- it is fast and efficient. No more standing around manning a saw anymore, the Hy-Mech is happiest alone doing what it does best, cutting. It could use some refinements on the coolant catch basins because the wet floor is a hazard but we will survive.


Next up is a Keep Greg out of the fun room cage. I am banned from entering into the death cage but they forgot to put a main gate on it so it is still easy for me to go in with sticky fingers. The mortorbikes are in the shot to make it look cooler because its just our inventory bay.


In between all the hard work we are always on the look out for fun to balance it out.

So, this Mori Seiki NH4000 is currently our secret weapon as it is still responsible for all of Straitline Components gear and bling. With our new machines in place and the two new warehouses renovated it’s go time. The down side was nothing new for the show season but we got some tricks up our sleeve.


If CNC gets you off, here is a video of the Mori NH Pallet cell utilizing its own robotic feeder to organize the jobs.

So there you have it, we have been busy in the lab with a pen and a pad, give me one more platinum album plaque, f**k rap you can have it back! That was actually Doctor Dre’s lyrics but I wish I was as smooth as him and have the creativity to tie that in with cnc machines.


Get ready for a ghetto tour #3 of the factory next month-ish when its all dialed in.

Tuesday, September 28, 2010

Math class for all of us!

I have let the blog go dead for so long I think I need to make it a educational tool to regain the traffic!

Here is a little something someone sent me that is indisputable mathematical logic. This is a strictly mathematical goes like this:
What Makes 100%? What does it mean to give MORE than 100%? Ever wonder about those people who say they are giving more than 100%? We have all been to those meetings where someone wants you to give over 100%. How about achieving 103%? What makes up 100% in life?
Here's a little mathematical formula that might help you answer these questions:
is represented as:
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26.
H-A -R -D-W-O -R -K
8+1+18+4+23+15+18+11 = 98%
K -N -O -W-L -E-D-G-E
11+14+15+23+12+5+4+7+5 = 96%
But ,
A-T  -T -I -T  -U -D-E
1+20+20+9+20+21+4+5 = 100%
B -U  -L  -L -S -H-I -T
2+21+12+12+19+8+9+20 = 103%
AND, look how far ass kissing will take you.
A-S -S -K -I -S-S -I -N-G
1+19+19+11+9+19+19+9+14+7= 118%
So, one can conclude with mathematical certainty, that While Hard work and Knowledge will get you close, and Attitude will get you there, its the Bullshit and Ass kissing that will put you over the top.

Monday, September 27, 2010

Want to see some Gnar Gnar?


This video may not fit within this blogs frame but I stole it from VITAL go here to see it in full,3412/sspomer,2

Friday, September 24, 2010

Did you miss me?

22 days, 10 flights and 12 train rides Switzerland/Germany/Italy/Scotland/UK and the conclusion that Ryan air is King and EasyJet are a bunch off assholes!EUROBIKE 2010 DENNIS 491


Sorry for the dead site, I will forgive you if you never come back but I was away from proper internet access so dropped off the grid. Felt surprisingly good I must admit but we are back from our European tour, the show in Germany was great and huge thanks to all of our distributors for entertaining us!

So many story and way too many pictures but I will share some with you and if I was smart… finally start up a face book page…oh god how I hate face book but it is a strong marketing tool.

I’ll show you more next week but check this out.

Here I am in Switzerland financial district setting my alarm on my rental, pretty sweet I know.


Drunken bike concepts…


Strange as hell euro brand booth displays are abundant! These guys were selling bike lights, by no means has their display overshadowed their product.


And if you are immature and laugh at stuff like this, Europe is the place for you!



Promise to get up to speed and show you some funny stuff we saw along the way.


Tuesday, September 14, 2010

A Couple of Vids

I’ve really been enjoying being back home, getting to have fun with all my buddies that I hadn’t seen in a while.  We’ve been bringing the GoPro around with us and came up with this!



My buddy Kyle was in town the other day as well, and wanted to put together an edit, so we went out to a few spots and made a “Day in Santa Cruz” video!  Enjoy!