Exposure in the media is obviously a good thing to have for any firm, but nothing compares to unsolicited third party builds, focused on the best of the best.
Australian Mountain bike Magazine built up a Banshee Rune decked in the highest end components available for a staggering $10,000 (AUS) with I9 wheels Thomson posts and out levers blinging out the Rune.
Check it out on the Banshee Blog!
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