This is not intended to start a war or anything but wow, there is a lot of duplicated gear on the market and the pr sheets are funny as hell to read on how they are different.
I saw this video from Jon Lajoie and it was too funny not to share but his lyrics do make a point. All the same, more marketing than product design. The part on the token rap to me is like the token mentioning of the Shore or the term Aerospace grade, solid billet blah blah blah.
Turn up the speakers for this one.
A lot of mimicry but I guess that is to be expected and even we had a hard time making our SSC and Boxxer Ultra stems pop out from the pack.